By Liu Cheng
Beijing 2008 Olympic Games is being processed and the hi-tech products, facilities and equipment supplied by Shandong Hisense Group in the major sport venues and Olympic Games Center are undergoing the practical examination. The efforts and contributions made by the whole staff of Hisense are involved, and Hisense's such technologies, products and services are also undergoing the test in the great event.
The Stadium Command Center and Supervision Center in the National Stadium (Bird's Nest) that is paid close attention to are furnished with televisions supplied by Hisense and used for all-purpose command, dispatching and safety monitoring inside and outside the Bird's Nest. The central control system and video monitoring system equipped inside the Bird's Nest play crucial roles for the successful opening and closing ceremonies and the specific sport events. With the large television screens of the command center and monitoring center, the stadium management team and safeguard team can learn the overall situation of Bird's Nest and realize the multi-directional coverage and monitoring inside and outside the stadium. Hisense's successful TV access and the safety operation for the two systems inside the stadium can sufficiently testify the outstanding quality and performances of Hisense's products.
In 2006, Hisense Group had won in the public tender organized by the National Olympic Sports Center to sell its TV sets for the center as the first batch of TV products for 2008 Beijing Olympic Games. Afterwards, Hisense refrigerators integrated with innovated technologies had been accepted in the public tender from various well-known brands at home and abroad, becoming the sole refrigerator brand for the athletes' apartments in the National Olympic Sports Center--- the major project of Beijing Olympic Games.
Hisense intelligent communication technologies and system products have won the tender in the intelligent communication system procurement bid of Beijing Olympic Games with highest scores against the powerful international rivals in this field. Afterwards, Hisense won the tender at the first bid in the express way signal control system of Beijing Municipality, the express way signal control system of the adjacent area of Olympic Facilities in Beijing Municipality and the express way signal control system of traffic routes for Beijing Olympic Games. Particularly, the intelligent communication products made by Hisense are adopted as GPS vehicle mounted terminals in T4 special-bus tender invitation dedicated for Beijing Olympic Games.
In this April, a public tender was launched for audio & video equipment installation and maintenance service project and Savor Home Appliances Service Company under Hisense Group won the bid with the highest general scores to provide the services in audio & video equipment installation and maintenance for the games concerned with Beijing Olympic Games and Paralympic Games held in over 30 competition gymnasiums and stadiums and over 0 non- competition gymnasiums and stadiums scattered in Beijing, Shanghai, Tianjin, Hong Kong, Qinhuangdao, Qingdao and Shenyang.
In addition, Hisense has played an active role in the volunteer project of 2008 Beijing Olympic Games and become the core strategic partner of "Smile Beijing" series of activities to subsidize the volunteer activities in the topic of "Wholehearted contribution and genuine services", which is complied with the corporate philosophy of Hisense to "perform perfection and serve the society". Hisense is expecting to take part in and support the said public benefit activities and advocate the volunteer spirits and community service consciousness and in this way to spread the spirits of considerable services and contribution embraced in such activities as "Smile Beijing".
Hisense technologies, products and services have been widely accepted in the crucial projects of Beijing Olympic Games because of its strength in technological innovation. Hisense insists on independent innovation, intensifying the industrial distribution and the constant development of new products with the perspective technical research & development to enlarge its market shares continuously. Guo Qingcun, Vice Chairman of Hisense Group, says that Hisense believes the good products serve as the foundation for good brands and the leading technologies create good quality. Hisense is well rewarded for its corporate philosophy with so many technologies, products and services accepted in Beijing Olympic Games.



